Cordial News

Cordial team expansion: 5 new employees

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Cordial team expansion

The experienced B2B and B2C sales professional Thomas Murawski has been working for us as sales manager for the German-speaking countries since August 2017. He is your contact for all kinds of cable topics in connection with the music industry and is looking forward to lots of productive talks with you.

Within the framework of expanding our international sales activities, Christine Kärger has been enhancing our team since August. With seven years of experience in the distribution and marketing sectors of the music industry she is our competent and seasoned go-to person for all foreign CORDIAL partners.

Tim Franke, long-time professional in the digital and classical marketing sectors alike, has been CORDIAL’s Online Marketing Manager since the end of 2016. Due to his ample international experience in the B2B and B2C sectors he is also responsible for the strategic development and realization of CORDIAL’s international marketing.

Our technology expert Günter Schäfer will always be ready to give solution-oriented support to existing and future CORDIAL clients in all issues regarding technology. Due to his longstanding, sales-related experience with regard to musical instruments and professional audio he is extremely well geared for his job as CORDIAL’s technical consultant. 

Thanks to Regina Wondra’s professional training with a renowned music business chain and the ensuing career in the company’s PA department she is well-versed in the cable and accessory business segment. Since the beginning of 2017 she has been supporting CORDIAL specialist retailers and is also focusing on the advancement of our new customer business.

MUSIC & TALK TOUR - presented by CORDIAL FAMILY TALK

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Music & Talk Tour - presented by Cordial Family TalkEnde Oktober 2017 startet die MUSIC & TALK TOUR - presented by CORDIAL FAMILY TALK

Sobald Musiker/innen versuchen, mit ihrer Band, einem Projekt oder solo näher ans Licht der Öffentlichkeit zu rücken, werden sie mit einer kaum mehr überschaubaren Menge an Problematiken konfrontiert: wie produziere ich oder lasse produzieren? Lohnt es sich, ein eigenes Label zu gründen? Wie soll ich meine Tracks veröffentlichen - Streaming/Downloads/CDs oder sogar Vinyl? Wie gehe ich mit den Medien um?

Da reicht es nicht mehr, sein Instrument zu beherrschen - da ist clevere Eigenvermarktung gefragt.

An diesem Punkt möchte das langjährige Cordial Familienmitglied Martin Engelien ansetzen und hat zusammen mit Cordial das in Musikerkreisen brennende Thema aufgegriffen. Jetzt wird es deutschlandweit im Rahmen der MUSIC & TALK TOUR angegangen.

Die Music & Talk Tour - presented by Cordial Family Talk

Als erstes sind 4 Locations in Süddeutschland dran:
Durch die Abende führen Martin Engelien (Bass, Moderation) und Dennis Hormes (Vocals, Gitarre). Sie werden sich zusammen mit den anwesenden interessierten Musikern/innen mit dem Thema "Clevere Eigenvermarktung" auseinandersetzen. Die Zuhörer bestimmen den Inhalt der Gesprächsrunden mit.

So werden die (circa) 90 minütigen Events ungefähr ablaufen:
  • erstmal gibt es eine kürzere musikalische Darbietung,
  • dann einen interaktiven Beitrag mit Anregungen und Ideen zu einem schlauen Self-Marketing,
  • schließlich eine Runde mit Fragen und Antworten,
  • gefolgt von abschließenden Worten.
  • Zu guter Letzt rocken Martin Engelien und Dennis Hormes nochmal los, denn schließllich sollen ja auch die geneigten Musiker-Trommelfelle nicht zu kurz kommen.

Das alles passiert ganz im Sinne des Mottos CORDIAL FAMILY TALK - Dein Platz für Deine Fragen. Musik, Technik, Kabel... Unsere Profis antworten.

Keys Magazin Sonderheft mit Cordial CPI_ZZ Patchkabel Beilage

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CPI_ZZ Patchkabel liegt Keys Sonderheft bei
Das Keys Musik und Computer Magazin legt seinem Sonderheft "SYNTHESIZER SPECIAL" Keys Extra 01/2017 das Cordial CPI_ZZ Patchkabel für modulare Synthesizer bei. Das Heft inklusive Patchkabel ist deutschlandweit am Kiosk erhältlich. VÖ: 22.09.2017.

Weitere Infos gibt es hier.

CORDIAL CPI ZZ patch cables for modular synthesizers

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CORDIAL CPI ZZ PATCH CABLES
Nowadays, modular synthesizers are totally in vogue. Sound freaks cherish these creative machines and continuously try out novel signal paths. Consequently, they demand high-end patch cables. To meet their quality expectations and keep track of highly complex structures, CORDIAL has now developed the new and innovative CPI ZZ patch cables featuring length-based colour codings by means of coloured sleeves.
These cables feature hand-soldered 3.5 mm REAN all-metal connectors.

In contrast to the current customary cables with welded on plastic connectors our new patch cable prevents any interferences perfectly. Our shielded bulk cable CSP 1 consists of ultra-pure copper (OFC) and complies with RoHS II environmental standards. The CPI ZZ patch cable provides CV- and audio transmissions of the highest quality standard.

Available lengths:
0.15 / 0.3 / 0.6 / 0.9 / 1.2 metres
see CPI ZZ

Bigband Dachau at Montreux Jazz Festival 2017 - supported by Cordial

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New Cordial equipment for Bigband Dachau
We support the Bigband Dachau regarding their performance at Montreux Jazz Festival 2017. Our family members were invited by the organizers of this legendary event to perform on July 14 as part of "Music in the Park". It starts at 5pm. Cordial will accompany and report. Our equipment will support the perfect sound on stage.